Tuesday, April 3, 2012
Watch your tone
Getting tone of voice right is tricky.
Especially in emails.
Avoid having to send 'I didn't mean it like that' follow-ups with MyFaceWhen, in its own words 'like using emoticons, on steroids'.
Formerly 'The Naked Copywriter'. Copy [kop-ee] Noun. The text of a news story, advertisement, television commercial, etc., as distinguished from related visual material. Daddy [dad-ee] Noun. An informal word for father.