Monday, May 19, 2008

The bandwagon headline bandwagon

Someone published a post recently and mentioned a 'bandwagon' headine for a Prius poster.

Hmm, well I'm not jumping on the bandwagon.

I wrote this in January.

1 comment:

Hayes Thompson said...

The Toyota ad simply called the Prius 'the bandwagon'.

That's to say other people followed it.

I thought my headline made sense until I thought about this Toyota ad more.

But even if I was cleverer, I don't think I'd have ever written the headline 'Bandwagons' for the Avis ad. It seems to go just fine when talking about an individual, clearly iconic, car.

Does the headline work on the Avis ad? Or have I got it the wrong way round?