Banner ad clickers are also more likely to visit gambling, auction and career sites than non-clickers.
Banner ads even work when no-one's looking.
Banner ads affect memory.
Formerly 'The Naked Copywriter'. Copy [kop-ee] Noun. The text of a news story, advertisement, television commercial, etc., as distinguished from related visual material. Daddy [dad-ee] Noun. An informal word for father.